For me directing means teamwork. And, of course, making decisions and taking responsibility for them.
My understanding of people and the technology makes me ideally placed to find the right solutions quickly and guarantees the perfect outcome. As I’ve been on the stage and in front of the camera for many years myself, I can teach one-to-one media training and instil confidence both in front of and behind the camera.
Here are a few examples of my directing work.
Founders Marco Voigt, Sven Krüger and Nico Rosberg invited on 22th of June 2022 guests to the former Tegel Airport to celebrate the annual award ceremony and 15th anniversary of the Green Awards. The award honours outstanding individuals, institutions, companies, start-ups and innovations for the best sustainable projects in the world. The special award this year went to Renzo Rosso, founder of the DIESEL fashion brand.
Host of the night: Steven Gätjen.
VEHICLE WORLD PREMIÈRES
I have been working for the auto industry all over the world since 2010. My responsibilities include the staging and event direction of press conferences and corporate evenings at international Auto Salon car shows in Geneva, Paris and New York. Also, direction of trade shows, e.g., presenting the VisonVan at the 66th IAA Commercial Vehicles Hanover. Or even the event direction of the Brand Day for Volkswagen in 2018 and 2019. One of my favourite highlights is the world première of the Bora for FAW Volkswagen, Haikou China in 2016. My absolute passion is staging the latest trends and working with wonderful artists, such as the Alvin Ailey Dance Theater, NY USA.
SPD FEDERAL PARTY CONFERENCE
In common with all political parties, the SPD 2021 was faced with the challenge of holding its party conference in the digital space. Howland Directors were engaged to stage it. We supported the SPD team from the conceptual planning for the process and the set, creation of content, to the implementation of both the extraordinary and the regular federal party congress 2021.
DIGITAL TRADE FAIR
I have been staging the digital formats of Financial Informatics on behalf of the CoPIDUS agency since 2020. New concept. New format. Three days digital. Financial Informatics presented from 2 - 4 November 2021 in four parallel livestreams, new products, current projects and best practice solutions revolving around the financial industry. The FI-Forum is a meeting place for the entire Sparkassen-Finanzgruppe as well as a platform for innovation and inspiration. Howland Directors: dramatical advice for the process in all four studios, advice on set and camera planning as well as event direction of both the Frankfurt and main studios, Messe Frankfurt. Agency: CoPiDUS.
INternational tourism FAIR
ITB OPENING CEREMONY
Messe Berlin has engaged us for the annual opening ceremony ever since 2016. My task is to provide staging advice to the host country and to implement the event direction. #ilovebotswana was the motto for the opening ceremony of the ITB Berlin in 2018. Michael Müller, Mayor of Berlin, welcomed the international guests in the CityCube. The travel was representing by Taleb Rifai, Secretary General of the World Tourism Organization who gave a poignant speech on “Travel and Peace”. The 3,000-strong audience expressed their appreciation for his clear and moving words against terrorism with a standing ovation. The ITB was held in the virtual space in 2020 and 2021. Details see ITB NOW.
DB GROUP MEETING
The Group Meeting is the Deutsche Bahn Group’s annual management event. I have been the director for the Global Meeting since 2016. Every year, around 3,000 top national and international executives are invited to Berlin for this two-day event. In 2020 and 2021, the group meeting was implemented virtually. Conceptual advice, set and camera planning, production direction and recording management for the digital corporate meeting: Howland Directors.
WORLD PARTNER FORUM
Every two years, Daimler Financial Services invites the top Mercedes-Benz retailers from all over the world to the World Partner Forum. An exciting trip lasting several days with first class guest speakers. In 2014 the event took place in Lisbon. In 2016 the journey led to the ‘Middle Kingdom’: to Beijing and Xi'An in China. The Forum was postponed in 2020 due to the global pandemic.
20 YEARS OF GERMAN UNITY
3 October 2010, Reichstag Building Berlin. The ZDF was broadcasting live directly from the glass studio on the premises. 25.000 Berlin guests had come to the public celebrations in front of the Berlin Reichstag. Norbert Lammert spoke of the “silent joy”. The unity that West as well as East Germans were now able to feel. The contractor was Neumann & Müller event technology. And we were responsible for the direction and stage management.
ARTISTS AGAINST AIDS
From 2003 to 2009 I produced the Charity Gala on behalf of the Berlin Aids Aid in the Theater des Westens and the Theater Potsdamer Platz in Berlin. Thanks to all the artists for their engagement. Thanks to Bastian Pastewka, Bettina Böttinger, Dirk Bach, Olli Dittrich, Georg Preuße alias Mary, Dr. Eckart von Hirschhausen, Ich+Ich, Ismael Ivo, Judy Winter, Kurt Krömer, Oliver Kalkofe, Sonya Kraus, Thomas Hermanns, The BossHoss, 2Raumwohnung and all other artists who helped us to realize this charity project. Thanks to all of you!